Customer Loyalty Program FAQs

General inquiries

What is the Cisco Customer Loyalty program?

The Cisco Customer Loyalty Program is an awards program for Cisco customers. It provides Cisco Learning Credits (CLCs) in a tiered structure based on net bookings with Cisco or a Cisco registered channel partner. It’s Cisco's way of saying, “Thank you for your business.”

What are the criteria for participating in the program?

  • The company must be an end user.
  • Nominations must come from the Cisco Account Manager.
  • The company should have a three-year bookings average of $1M in combined products and service purchases. WPAs and multi-year contracts are not included in this consideration.
  • A Team Captain who is an employee of the nominated company must accept the terms and conditions on behalf of their company in order to be enrolled in the program.
  • All companies under the same corporate structure must be nominated as a single group account that splits the CLC awards at an agreed-upon percentage.
  • Public Sector accounts are not eligible.
  • An annual review is performed in Q1 of prior 3-year average bookings to ensure continued eligibility and award level

How do you determine awardees?

We use a tiered method that includes a three-year average of product and service purchases to determine company tier. This consideration does not include WPAs and multi-year contracts. This tier covers the Cisco fiscal year (August – July) with an annual re-evaluation in August. We’ll let you know the outcome before the October awards.

How do I nominate my company?

Contact your Cisco Account Manager and they can assess and submit your company for nomination.

When do we receive CLC awards?

Active accounts will receive awards during the third month of each Cisco fiscal quarter. You can refer to the table below to see planned award distributions for each quarter.

  Cisco Fiscal Year
  Q1 (Aug - Oct) Q2 (Nov - Jan) Q3 (Feb - Apr) Q4 (May - Jul)
Award month October January April July

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Team Captains

What is the Team Captain’s responsibility?

The Team Captain is responsible for:

  • Accepting terms and conditions of the program
  • Ensuring redemption of all CLCs prior to expiration
  • Approving CLC redemptions or debits from the Learning Credits Management Tool (LCMT)

How can the Team Captain start receiving CLC awards?

To be eligible for CLC awards, the Customer Team Captain must activate the account by accepting the Loyalty Program Terms & Conditions in the Learning Credit Management Tool. Loyalty Terms and Conditions and CLC Terms and Conditions are accepted on the same page. Awards are granted in the Cisco Fiscal Quarter following the signature for Terms and Conditions. Please sign immediately upon approval to ensure prompt participation of CLC awards.

You will receive an email notification when the account has been approved, with directions to accept. After you receive the email, log in to LCMT; this page will direct you to the Terms and Conditions signature page. If you need further assistance, click here for a detailed walkthrough.

How do I change or update the Team Captain?

  • Open a Customer Loyalty case on the Learning@Cisco Centralized Support Tool.
  • Provide the company name and the new Cisco.com ID for the new Team Captain.
  • If a Team Captain should be removed, please include their name and details in the request.

How do I accept the Terms and Conditions?

Please refer to our Terms and Conditions acceptance walkthrough for guidance.

How will I know when I have received my CLC awards?

You will receive a notification from the Learning Credit Management Tool when new awards enter your account. You can view and manage your CLCs in LCMT.

How can I check my CLC balance?

Log in to the Learning Credit Management Tool to check your CLC balance and activity.

Additional support

Where can I find more information about the program?

Please visit our Cisco Customer Loyalty website for additional information regarding the program.

How can I get help with developing a Training Plan?

Contact your Cisco Account Manager and our Business Development Team at learning-BDM@external.cisco.com for help in developing your team’s training plan.

How can I redeem CLCs?

You can choose from instructor-led training, digital learning, certification prep, exam vouchers, or Cisco Live events, just to name a few. Click here to access the full list of redeemable offerings. Click each offering for description, prerequisite, schedule, pricing, and enrollment options.

For Cisco Live redemptions, you must register for the event before the expiration date of your CLCs, but the event can take place after the expiration date.

Exam voucher orders must be submitted no later than five days before the expiration date of your CLCs. They are nonrefundable and expire 12 months from the date on which they were issued.

How long do I have to redeem CLCs?

Cisco Learning Credits expire twelve months from the date of issuance. Please engage with your Team Captain to ensure a training plan is in place to use them before they expire.

How do I set up a Cisco Customer ID (CCO)?

A Cisco Customer ID (CCO) is required to be a Team Captain. If you do not have a CCO, please register here. Please email Registration Support if you need assistance.

I have more questions. How can I get help?

The fastest way to receive help is to submit a case on the Learning@Cisco Centralized Support Tool.